Mission statement

To eliminate single-use beverage plastics from venues and events whilst enhancing the customer experience with a better cup that has the ability to generate revenues for the venue and their stakeholders via brand-in-hand marketing

650 million single use cups removed from Australia’s landfills

There are currently no capabilities for the automated separation and recycling of single use PET cups from bulk waste in Australia. The majority of single use PET cups in Australia, at every stadium, music event and outdoor festival go to landfill despite their recyclable composition.

Today, a single major stadium in Australia sends over 1.3 Million single use PET Cups to landfill each year, over 6.5 Million over a 5-year period. A five-year Wise program for that stadium results in ZERO cups going to landfill.

Wise Cups can be rewashed up to 500 times, before being shredded and turned into our own Wise designed trays, security crates, lids or trolleys for ongoing operations.

Venue war-on-waste

The Wise solution is an engagement by you, the public, the patrons in the high-profile War-on-Waste in Australia. Wise empowers you to be the change by putting the difference ‘In Your Hands’.

Our partners throughout Australia are demonstrating “best practise” leadership. They are on the front foot in their War-On-Waste. They acknowledge that current processes are not sustainable and have engaged with Wise to help address their sustainability desires.

Up to 35% reduction in post-event cleaning effort

With the elimination of single use PET cups comes the elimination of an enormous amount of waste to be picked up post event. Each discarded Wise cup holds a refundable value of $1.00. At events, patrons are encouraged to collect discarded Wise cups and return them for a cash refund.

Our extensive Wise research has shown that at international stadiums, events and music festivals a re-washable cup solution with a cash deposit is proven to reduce the post event cleaning effort by 35% when compared to a single use PET cup solution.

Certification & Endorsement

HACCP is designed to ensure consumer safety by preventing as many food hazards as possible. When implemented properly injury or illness from contamination can be prevented. The standards and principles set forth by HACCP are recognised internationally.

By launching with HACCP certification, WISE will implement measures for hazard identification, and risk mitigation at a world class level. We pride ourselves in being the gold standard of best practice in everything we do.

Wise wash plant custom built & world best

The WISE Wash Plant creates the perfect balance between maximum cleanliness, optimum efficiency and minimal resource consumption. Four preeminent innovations play the lead role in this unique leap forward.

•    Intelligent air management,
•    Perfect filtration
•    Energy efficiency focus
•    Optimised sorting and materials handling.

Each custom designed WISE wash plant will wash over 8,000 cups per hour to HACCP standards, whilst consuming less than 90 litres of water and 41Kw of electricity per hour.

This performance is unprecedented in any market, anywhere in the world. We have placed WISE as the GOLD standard for efficiency, performance and quality that all others will now be measured to.

A world of
experience

The founders of WISE have a unique set of skills and expertise spanning over 100 years of experience. They have combined to create a first-class operational solution to a global problem.  These skills include:

•    Labour management
•    Equipment logistics planning
•    Just in time operations
•    Materials handling

Wise – Registered & protected processes

Wise is very proud of what we do and how we do it. Our WISE Wash & Dry operations are cutting edge on the global scale and have been registered for our protections. Our magic happens behind closed doors in our wash-plant, as part of that protection. Any visit to our wash-plant must be booked in advance via our head office.

WANT TO KNOW MORE ABOUT WISE?

For more information, please email stuart.kull@itsinyourhands.com.au or contact our head office on +61 3 9629 1544

If you would like to hear more information about Wise or are interested in things we do. Leave us a message below:

WANT TO KNOW MORE ABOUT WISE?

For more information, please email stuart.kull@itsinyourhands.com.au or contact our head office on +61 3 9629 1544

If you would like to hear more information about Wise or are interested in things we do. Leave us a message below:

WANT TO KNOW MORE ABOUT WISE?

For more information, please email stuart.kull@itsinyourhands.com.au or contact our head office on +61 3 9629 1544

If you would like to hear more information about Wise or are interested in things we do. Leave us a message below:

WANT TO KNOW MORE ABOUT WISE?

For more information, please email stuart.kull@itsinyourhands.com.au or contact our head office on +61 3 9629 1544

If you would like to hear more information about Wise or are interested in things we do. Leave us a message below:

WANT TO KNOW MORE ABOUT WISE?

For more information, please email stuart.kull@itsinyourhands.com.au or contact our head office on +61 3 9629 1544

If you would like to hear more information about Wise or are interested in things we do. Leave us a message below:

WANT TO KNOW MORE ABOUT WISE?

For more information, please email stuart.kull@itsinyourhands.com.au or contact our head office on +61 3 9629 1544

If you would like to hear more information about Wise or are interested in things we do. Leave us a message below:

WANT TO KNOW MORE ABOUT WISE?

For more information, please email stuart.kull@itsinyourhands.com.au or contact our head office on +61 3 9629 1544

If you would like to hear more information about Wise or are interested in things we do. Leave us a message below:

WANT TO KNOW MORE ABOUT WISE?

For more information, please email stuart.kull@itsinyourhands.com.au or contact our head office on +61 3 9629 1544

If you would like to hear more information about Wise or are interested in things we do. Leave us a message below: